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The Mixture of Internal and External analysis with Strategic Thinking and Business Planning

The Mixture of Internal and External analysis with Strategic Thinking and Business Planning

MANGEMENT, SUPERVISION AND LEAD


The Mixture of Internal and External analysis with Strategic Thinking and Business Planning

Introduction:

This course is introduced to you by the International Academy of Human Resources and Development (IAHRD). Our courses are especially designed to meet your needs, explained to you by experts with a long experience in the field.Setting future plans and a strategic overview of the organization is important for its growth and sustainability. This course will guide you to do so. It will help you analyze the internal and external environment to enable you think rationally and wisely.

Objectives:

After participating in this course, candidates will be able to:

  1. Match the analyzing process with the organizations current and future plans.
  2. Understand the weaknesses and strengths of their own businesses.
  3. Cope with , understand and analyze the external business environment.
  4. Reconsider the organizations mission and the tactics to accomplish it.
  5. Start and stop strategic and tactical planning at the right time.

Contents:

Module 1:

  1. What is strategic thinking?
  2. What is business planning?
  3. The basics of strategic thinking and business planning.
  4. Integration of vision, mission, objectives, strategy and tactics.
  5. What is the relationship between them?

Module 2:

  1. Create an effective vision and mission statements.
  2. The importance of an effective leadership.
  1. Strategy and tactics in operations and planning.

Module 3:

  1. External  analytical strategies..
  2. PESTLE analysis.
  3. What are the applications of PESTLE analysis?
  4. Analyzing the competition in the marketplace.
  5. The importance of benchmarking.

Module 4:

  1. The five forces model.
  2. Market segmentation methods.
  3. Market differentiation methods.

Module 5:

  1. Internal analysis techniques.
  2. The importance of internal analysis.
  1. Financial analysis.
  2. Product portfolio analysis.
  3. Marketing analysis.

Module 6:

  1. SWOT analysis.
  2. Having alternatives and contingency plans.
  3. Strategy vs. Planning.
  4. Implementation of different options..

 

 

Who should attend?

All managerial staff who are involved in influencing, formulating or supporting long term planning and strategy of their department and/or organization.

Kuala Lumpur

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Istanbul

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London

no dates specified yet !